Suning does not stop: 40 million in revenues from Chinese sponsorships

Suning does not stop: 40 million in revenues from Chinese sponsorships

Nearly 40 million in revenues is coming from the sponsor only in China: the Inter brand in Asia continues to grow at great rate.

Inter have formalized this figure of some contracts signed in recent months. For example, Inter signed an agreement for 10.5 million euros in 2018 with Chinese companies called Full Share (active in the sectors of services for tourism and for education of children) and Donkey Mother (online travel agency) while agreement with iMedia, a Chinese sports marketing agency, for the current season is worth 27.2 million euros.

In the first nine months of the 2017-2018 financial year, Inter had revenues from sponsorship and TV rights for 156.5 million euros (158.2 by March 21, 2017): at the end to he season, the estimated revenue was set at 203.5 million. However, from China, 22.5 million euros have not yet been collected for the co-branding agreements for the 2016-2017 season.

Source: Ansa

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